B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
93%
93% -- ugc helpfulness rate for online shoppers (2026)
93% of buyers consider user-generated content to be very helpful when making a final purchase decision.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
93%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
adtrip.pl
Primary
Tier C
https://www.adtrip.pl/post/praktyczne-aspekty-wdrozenia-wideo-ugc-dla-branzy-dom-i-ogrod ↗
Source Article
Praktyczne aspekty wdrożenia wideo UGC dla branży Dom i Ogród | Adtrip Blog - Adtrip
Sprzedaż asortymentu gabarytowego w e-commerce niesie za sobą specyficzne wyzwania wizualne. Klienci mają problem z wyobrażeniem sobie nowej sofy w swoim salonie lub oceną rzeczywistej wielkości donic ogrodowych na podstawie zdjęć produktowych na białym tle. To zjawisko tworzy blokadę zakupową, któr…
Original Research
adtrip.pl
· Original study ↗
Methodology
Cited 'industry reports'; original source unnamed
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
online shoppers: 93% ugc helpfulness rate. Source: adtrip.pl (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/ugc-helpful-purchase-decision
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<blockquote cite="https://lighthousedata.io/data/ugc-helpful-purchase-decision" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>93%</strong> -- ugc helpfulness rate for online shoppers<br><small>Source: adtrip.pl (2026) · <a href="https://lighthousedata.io/data/ugc-helpful-purchase-decision" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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