B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

60%

60% -- user churn rate for Twitter (2009)

Name: User Churn Rate Statistics
Creator: Lighthouse Intelligence
Published: 2026-09-21

2009 · Larry Bodine (LawMarketing Blog)

60% of Twitter users drop off after just a few months of use.

Attributed to lawyer marketing expert Larry Bodine without original methodology provided.

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Attribution: Larry Bodine (LawMarketing Blog) View source

Lighthouse Research Team

Last verified: 2026-09-21 · How we verify data →

Source verified Evidence graded

Value

60%

Unit

Percentage

Data Vintage

2009

Entity

Twitter

Evidence Quality

Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Score breakdown

Extraction

Source Trust

Citation Chain

Independence

Methodology

Freshness

Source

Larry Bodine (LawMarketing Blog) Primary Tier C

http://www.legalmarketingblawg.com/2009/06/legal-marketing-roundup.html ↗

Confidence: 23/100 Vintage: 2009 Channel: Common Crawl

Source Article

Nolo's Legal Marketing Blawg

Original Research

Larry Bodine (LawMarketing Blog) · Original study ↗

Methodology

Cited by legal marketing expert Larry Bodine in a blog post discussing Twitter's effectiveness for lawyer marketing; original methodology not stated.

Methodology documented

Segmentation

IndustryLegal RoleAll marketers Channelsocial

Cite this stat

Plain Text

Twitter: 60% user churn rate. Source: Larry Bodine (LawMarketing Blog) (2009). Via Lighthouse Intelligence -- https://lighthousedata.io/data/twitter-user-churn-rate-2009

HTML Embed

<blockquote cite="https://lighthousedata.io/data/twitter-user-churn-rate-2009" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>60%</strong> -- user churn rate for Twitter<br><small>Source: Larry Bodine (LawMarketing Blog) (2009) · <a href="https://lighthousedata.io/data/twitter-user-churn-rate-2009" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>

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