B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
5,000
5,000 -- campaign entries for Turkish Airlines Milan tram campaign (2014-05)
Almost 5,000 people submitted their guess on the dedicated campaign website during Turkish Airlines' Milan tram campaign.
- The source specifies 'Almost 5,000'
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
5,000
Unit
Count
Data Vintage
2014-05
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
jcdecaux-oneworld.com
Primary
Tier A
http://www.jcdecaux-oneworld.com/2014/07/play-the-game-with-turkish-airlines/ ↗
Source Article
Play The Game With Turkish Airlines - JCDecaux OneWorld
Play The Game With Turkish Airlines
Turkish Airlines, the official sponsor of the Euroleague Basketball, developed a great Innovate campaign together with IGPDecaux offering people the chance to win a trip to Istanbul.
From the 12th to the 18th of May, a fully wrapped tram filled entirely with baske…
Original Research
jcdecaux-oneworld.com
· Original study ↗
Methodology
Company campaign case study; participation count from dedicated campaign website
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Turkish Airlines Milan tram campaign: 5,000 campaign entries. Source: jcdecaux-oneworld.com (2014-05). Via Lighthouse Intelligence -- https://lighthousedata.io/data/turkish-airlines-tram-contest-entries-2014
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<blockquote cite="https://lighthousedata.io/data/turkish-airlines-tram-contest-entries-2014" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>5,000</strong> -- campaign entries for Turkish Airlines Milan tram campaign<br><small>Source: jcdecaux-oneworld.com (2014-05) · <a href="https://lighthousedata.io/data/turkish-airlines-tram-contest-entries-2014" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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