B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Aging
30%
30% -- share of travelers willing to pay more for carbon offsets or saf for business travelers (2024)
30% of surveyed business travelers are willing to pay more for travel to include carbon offsets or purchasing sustainable aviation fuel (SAF).
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Lighthouse Research Team
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Source verified
Evidence graded
Value
30%
Unit
Percentage
Data Vintage
2024
Entity
Sample Size
1,800
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
BCD Travel
Primary
Tier A
https://www.bcdtravel.com/blog/buyers-travelers-and-companies-arent-always-on-the-same-page-for-sust… ↗
Source Article
Buyers, travelers and companies aren’t always on the same page for sustainability - BCD Travel
BCD Travel surveyed more than 100 travel buyers and almost 1,800 business travelers to gauge the importance of environmental sustainability in business travel. While 82% of companies have sustainability goals in place, only 45% have targets for sustainable business travel. When it comes to business …
Original Research
BCD Travel
· Original study ↗
Methodology
BCD Travel survey of almost 1,800 business travelers
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
business travelers: 30% share of travelers willing to pay more for carbon offsets or saf. Source: BCD Travel (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/travelers-willing-pay-more-carbon-offsets-bcd-2024
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<blockquote cite="https://lighthousedata.io/data/travelers-willing-pay-more-carbon-offsets-bcd-2024" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>30%</strong> -- share of travelers willing to pay more for carbon offsets or saf for business travelers<br><small>Source: BCD Travel (2024) · <a href="https://lighthousedata.io/data/travelers-willing-pay-more-carbon-offsets-bcd-2024" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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