B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
78%
78% -- share of travelers influenced by positive staff interactions for travelers (2025)
78% of travelers state that positive interactions with staff significantly influence their decision to return.
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
78%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Deloitte
Primary
Tier C
https://roomraccoon.co.za/blog/skills-hotel-general-managers/ ↗
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Original Research
Deloitte
· Original study ↗
Methodology
Cited from Deloitte's Global Travel Survey
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
travelers: 78% share of travelers influenced by positive staff interactions. Source: Deloitte (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/travelers-staff-interactions-return-decision
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<blockquote cite="https://lighthousedata.io/data/travelers-staff-interactions-return-decision" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>78%</strong> -- share of travelers influenced by positive staff interactions for travelers<br><small>Source: Deloitte (2025) · <a href="https://lighthousedata.io/data/travelers-staff-interactions-return-decision" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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