B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
8.6%
8.6% -- transactional email conversion rate for Transactional email (2025)
A 2025 report measured the average transactional email conversion rate at 8.6%.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
8.6%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
aurorasendcloud.com
Primary
Tier C
https://www.aurorasendcloud.com/zh-cn/blog/what-is-an-email-service-provider ↗
Source Article
What Is an Email Service Provider
Original Research
aurorasendcloud.com
· Original study ↗
Methodology
Attributed to an unnamed '2025 report'; described as ahead of bulk marketing campaigns
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Transactional email: 8.6% transactional email conversion rate. Source: aurorasendcloud.com (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/transactional-email-conversion-2025
HTML Embed
<blockquote cite="https://lighthousedata.io/data/transactional-email-conversion-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>8.6%</strong> -- transactional email conversion rate for Transactional email<br><small>Source: aurorasendcloud.com (2025) · <a href="https://lighthousedata.io/data/transactional-email-conversion-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.