B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
30%
30% -- listing exposure difference for FSBO sellers vs traditional real estate listings (2025)
Properties listed through traditional real estate channels typically receive 30% more exposure compared to independent (FSBO) listings.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
30%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Zillow
Primary
Tier C
https://homes2moveyou.com/for-sale-by-owner-pros-cons-for-oakland-county-residents/ ↗
Source Article
Thinking about selling your Oakland County home yourself? Homeowners who go for sale by owner can save between $17,500 and $21,000 on a $350,000 house just by skipping the agent commission. That sounds like easy money. But most sellers are surprised when they realize FSBO often takes way more time, …
Original Research
Zillow
· Original study ↗
Methodology
Cited as Zillow research; methodology not detailed in source
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
FSBO sellers vs traditional real estate listings: 30% listing exposure difference. Source: Zillow (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/traditional-listing-exposure-vs-fsbo-30pct
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<blockquote cite="https://lighthousedata.io/data/traditional-listing-exposure-vs-fsbo-30pct" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>30%</strong> -- listing exposure difference for FSBO sellers vs traditional real estate listings<br><small>Source: Zillow (2025) · <a href="https://lighthousedata.io/data/traditional-listing-exposure-vs-fsbo-30pct" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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