B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
$17
$17 -- automated email campaign revenue per recipient for Top 10% of automated email campaigns (2026)
The top 10% of automated email campaigns generate $16.96 in revenue per recipient.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
$17
Unit
Currency Usd
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
ascendlymarketing.com
Primary
Tier C
https://ascendlymarketing.com/marketing-automation-for-b-2-b/ ↗
Source Article
A Practical Guide to Marketing Automation for B2B
Original Research
ascendlymarketing.com
· Original study ↗
Methodology
Applies to top 10% of automated email campaigns; attributed to unnamed industry data; benchmark baseline of $1.94 per recipient for one-off emails cited in same sentence.
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Top 10% of automated email campaigns: $17 automated email campaign revenue per recipient. Source: ascendlymarketing.com (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/top-automated-email-revenue-per-recipient
HTML Embed
<blockquote cite="https://lighthousedata.io/data/top-automated-email-revenue-per-recipient" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>$17</strong> -- automated email campaign revenue per recipient for Top 10% of automated email campaigns<br><small>Source: ascendlymarketing.com (2026) · <a href="https://lighthousedata.io/data/top-automated-email-revenue-per-recipient" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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