B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Recent

29%

29% -- ai overview citation share for Top 50 brands (AI Overview citations) (2025)

2025  · Ahrefs

The top 50 brands account for nearly 29% of all Google AI Overview citations according to Ahrefs research.

  • Source states 'nearly 29%' rather than exactly 29%
Cite this stat Share How we verify
Attribution: Ahrefs View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
29%
Unit
Percentage
Data Vintage
2025
Entity
Top 50 brands (AI Overview citations)
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Ahrefs Primary Tier B
https://www.collaborada.com/blog/h0gw4sh ↗
Confidence: 53/100 Vintage: 2025 Channel: Deep Crawl
Source Article
Debunking SEO Myths, Misconceptions, and Misinformation | Collaborada
This article evaluates common SEO misconceptions using Google Search Central documentation, direct statements by Google search engineers, and controlled tests. If the phrase “debunking SEO myths” sounds like a gimmick, we understand the skepticism. But after seeing “leading experts” in online forums…
Original Research
Ahrefs · Original study ↗

Ahrefs research on brand concentration in Google AI Overview citations, cited by Collaborada; article notes 'nearly 29%' so true figure slightly below 29%.

Methodology documented
Industrymarketing
Plain Text
Top 50 brands (AI Overview citations): 29% ai overview citation share. Source: Ahrefs (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/top-50-brands-aio-citation-share
HTML Embed
<blockquote cite="https://lighthousedata.io/data/top-50-brands-aio-citation-share" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>29%</strong> -- ai overview citation share for Top 50 brands (AI Overview citations)<br><small>Source: Ahrefs (2025) · <a href="https://lighthousedata.io/data/top-50-brands-aio-citation-share" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Share on X Share on LinkedIn

Use this data in your work

Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.

Copy citation Explore similar stats →