B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
7
7 -- social media platform rank for TikTok (among most used social media platforms worldwide) (2021-01)
As of January 2021, TikTok is the 7th most used social media platform worldwide.
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
7
Unit
Rank
Data Vintage
2021-01
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
TikTok
Primary
Tier C
https://auraads.co/blog/how-to-run-a-tiktok-ad-campaign ↗
Source Article
How to Run a TikTok Ad Campaign
Original Research
TikTok
· Original study ↗
Methodology
Ranked just behind Facebook, Instagram, WhatsApp, YouTube and Weixin/WeChat per the article.
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
TikTok (among most used social media platforms worldwide): 7 social media platform rank. Source: TikTok (2021-01). Via Lighthouse Intelligence -- https://lighthousedata.io/data/tiktok-social-media-usage-rank
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<blockquote cite="https://lighthousedata.io/data/tiktok-social-media-usage-rank" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>7</strong> -- social media platform rank for TikTok (among most used social media platforms worldwide)<br><small>Source: TikTok (2021-01) · <a href="https://lighthousedata.io/data/tiktok-social-media-usage-rank" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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