C
Evidence Grade C
Use with Hedging
Current
10.1%
10.1% -- purchase conversion rate for U.S. internet users ages 16 and older (2026)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
10.1%
Unit
Percentage
Data Vintage
2026
Entity
Geography
US
Evidence Quality
C
Moderate quality evidence
Useful directional data with some methodological gaps. Treat as indicative rather than definitive -- corroborate before citing in formal research.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
50
Citation Chain
90
Independence
30
Methodology
45
Freshness
95
Sources (4)
GRIN
Primary
Tier C
https://grin.co/blog/tiktoks-creator-marketplace-api-influencer-marketing/?ver=1634092586 ↗
Source Article
TikTok’s Creator Marketplace API and What It Means for Influencer Marketing
- Creator Marketplace API now available to outside developers
- Benefits of the Creator Marketplace and the Creators to brands
- TikTok and influencer marketing today
- How this change will affect influencer marketing
- What limitations there are relying on just the API
- Benefits of adding TikTok t…
Also cited by
2026-08-10
2026-08-13
Original Research
GRIN
· Original study ↗
Methodology
Polling data by 5W Public Relations
Methodology documented
Segmentation
Industrysocial_media_marketing,influencer_marketing,ecommerce
RegionUS
RoleAll marketers
Channelmulti-channel
Cite this stat
Suggested hedging: According to limited, single-source data, based on claims without stated methodology, with unverified sample sizes...
Plain Text
U.S. internet users ages 16 and older: 10.1% purchase conversion rate. Source: GRIN (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/tiktok-purchases-from-users
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<blockquote cite="https://lighthousedata.io/data/tiktok-purchases-from-users" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>10.1%</strong> -- purchase conversion rate for U.S. internet users ages 16 and older<br><small>Source: GRIN (2026) · <a href="https://lighthousedata.io/data/tiktok-purchases-from-users" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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