B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
9
9 -- post frequency for business owners (2023)
Business owners using TikTok to promote their companies post an average of approximately 9 times per month.
- Applies specifically to business owners who use TikTok to promote their companies
- Metric is an approximate average (about 9 times per month)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
9
Unit
Count
Data Vintage
2023
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
50
Citation Chain
60
Independence
30
Methodology
45
Freshness
95
Source
Adobe
Primary
Tier B
https://seorantau.com/post/tiktok-gains-traction-as-a-search-engine-among-gen-z-study/505633/ ↗
Source Article
TikTok Gains Traction As A Search Engine Among Gen Z [STUDY]
TikTok is increasingly being used as a search engine by consumers looking for information, recipes, music, and more, according to a new study by Adobe.
The research involved surveys of over 800 consumers and 250 business owners to understand how TikTok is reshaping search behavior and marketing stra…
Original Research
Adobe
· Original study ↗
Methodology
Survey of 250 business owners by Adobe
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
business owners: 9 post frequency. Source: Adobe (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/tiktok-post-frequency
HTML Embed
<blockquote cite="https://lighthousedata.io/data/tiktok-post-frequency" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>9</strong> -- post frequency for business owners<br><small>Source: Adobe (2023) · <a href="https://lighthousedata.io/data/tiktok-post-frequency" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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