B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
0.89x
0.89x -- off channel incremental sales per dollar for TikTok Shop (2026)
For every $1 of TikTok-driven sales generated, brands see an additional $0.89 in incremental sales across Amazon and retail.
- Sum of $0.34 Amazon and $0.57 retail incremental sales
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
0.89x
Unit
Ratio
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Haus
Primary
Tier B
https://amplisell.com/blog-posts/how-to-pitch-tiktok-shop-to-leadership-without-torching-your-credib… ↗
Source Article
How to Pitch TikTok Shop to Leadership without Torching Your Credibility
Original Research
Haus
· Original study ↗
Methodology
Derived from Haus incrementality test analysis ($0.34 Amazon + $0.57 retail)
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
TikTok Shop: 0.89x off channel incremental sales per dollar. Source: Haus (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/tiktok-offchannel-halo-total
HTML Embed
<blockquote cite="https://lighthousedata.io/data/tiktok-offchannel-halo-total" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>0.89x</strong> -- off channel incremental sales per dollar for TikTok Shop<br><small>Source: Haus (2026) · <a href="https://lighthousedata.io/data/tiktok-offchannel-halo-total" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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