B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Aging
1,500,000,000
1,500,000,000 -- video views cheese pull tiktok for TikTok cheese pull videos (2024)
Cheese pull videos on TikTok have received over 1.5 billion views to date.
- Cumulative views as of campaign launch date in September 2023
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
1,500,000,000
Unit
Count
Data Vintage
2024
Entity
Geography
Global
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
TikTok
Primary
Tier B
https://theoystercatchers.com/doritos-launches-next-level-nachos-campaign-with-gorge-ous-cheese-pull… ↗
Source Article
Doritos launches Next Level Nachos campaign with Gorge-ous Cheese Pull stunt
Doritos and their UK agency VCCP London are today launching their largest ever integrated campaign for Doritos Dippers. Kicking off with an ‘unBRIElievable’ stunt to celebrate National Guacamole Day (September 16th) which is a key ingredient of any bowl of Next Level Nachos, the campaign marks the f…
Original Research
TikTok
· Original study ↗
Methodology
Cumulative TikTok views for cheese pull content, cited in Doritos campaign PR
Methodology documented
Segmentation
IndustryFood & Beverage
RegionGlobal
RoleAll marketers
Channelsocial
Cite this stat
Plain Text
TikTok cheese pull videos: 1,500,000,000 video views cheese pull tiktok. Source: TikTok (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/tiktok-cheese-pull-views-1-5-billion
HTML Embed
<blockquote cite="https://lighthousedata.io/data/tiktok-cheese-pull-views-1-5-billion" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>1,500,000,000</strong> -- video views cheese pull tiktok for TikTok cheese pull videos<br><small>Source: TikTok (2024) · <a href="https://lighthousedata.io/data/tiktok-cheese-pull-views-1-5-billion" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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