B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
0.4%
0.4% -- share of posts reaching 1m views for TikTok (2025)
0.4% of TikTok posts reach 1M+ views.
Attribution:
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Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
0.4%
Unit
Percentage
Data Vintage
2025
Entity
Sample Size
1,200,000
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Socialinsider
Primary
Tier B
https://greenfroglabs.com/blog/viral-video-definition-metrics-thresholds ↗
Source Article
Everyone throws around the word "viral." A client sends a TikTok with 50,000 views and calls it viral. A creator hits 500,000 on YouTube and says the same thing. A brand gets 2 million views on a Reel and the marketing team celebrates going viral.
They might all be right. Or none of them. Because "v…
Original Research
Socialinsider
· Original study ↗
Methodology
Socialinsider 2025 TikTok Benchmarks analysis of 1.2 million posts
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
TikTok: 0.4% share of posts reaching 1m views. Source: Socialinsider (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/tiktok-1m-views-share-2025
HTML Embed
<blockquote cite="https://lighthousedata.io/data/tiktok-1m-views-share-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>0.4%</strong> -- share of posts reaching 1m views for TikTok<br><small>Source: Socialinsider (2025) · <a href="https://lighthousedata.io/data/tiktok-1m-views-share-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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