B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Recent

17%

17% -- marketers finding day most effective share for Thursday email sends (2025)

2025  · HubSpot

17% of marketers find Thursday to be the most effective day for sending newsletters/marketing emails.

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Attribution: HubSpot View source
Lighthouse Research Team
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Source verified Evidence graded
Value
17%
Unit
Percentage
Data Vintage
2025
Entity
Thursday email sends
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

60/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
HubSpot Primary Tier C
https://planleft.com/blog/when-is-the-best-time-to-send-newsletters/?utm_campaign=best-time-newslett… ↗
Confidence: 48/100 Vintage: 2025 Channel: Wayback
Source Article
When is the Best Time to Send Newsletters? - Plan Left
Timing is everything, especially when it comes to email marketing. Sending your newsletters at the right moment will boost engagement and drive better results for your business. The Golden Hours for Newsletter Delivery Research by HubSpot, involving over 150 marketing and advertising professionals, …
Original Research
HubSpot · Original study ↗

Cited from HubSpot research on best day to send emails

Methodology documented
Industrymarketing
Plain Text
Thursday email sends: 17% marketers finding day most effective share. Source: HubSpot (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/thursday-most-effective-17
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<blockquote cite="https://lighthousedata.io/data/thursday-most-effective-17" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>17%</strong> -- marketers finding day most effective share for Thursday email sends<br><small>Source: HubSpot (2025) · <a href="https://lighthousedata.io/data/thursday-most-effective-17" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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