B
Evidence Grade B
Graded
under review
Safe to Cite
Current
75%
75% -- roi demonstration rate for successful technology content marketers (2026)
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
75%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
50
Citation Chain
20
Independence
30
Methodology
45
Freshness
92
Source
Content Marketing Institute
Primary
Tier A
https://martechseries.com/amp/content/content-marketing/tech-marketers-reveal-secret-weapons-content… ↗
Source Article
Tech Marketers Reveal Their Secret Weapons for Content Marketing Success
Content Marketing Institute Releases New Research on Technology Content Marketing
Technology marketers continue to make progress with their content marketing and are reporting more success with their efforts than one year ago. That’s a key finding in the new Content Marketing Institute report out, T…
Original Research
Content Marketing Institute
· Original study ↗
Methodology
Content Marketing Institute report
Segmentation
Industrymarketing
Channelrss_feed
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Plain Text
successful technology content marketers: 75% roi demonstration rate. Source: Content Marketing Institute (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/tech-marketers-roi-demonstration
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<blockquote cite="https://lighthousedata.io/data/tech-marketers-roi-demonstration" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>75%</strong> -- roi demonstration rate for successful technology content marketers<br><small>Source: Content Marketing Institute (2026) · <a href="https://lighthousedata.io/data/tech-marketers-roi-demonstration" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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