B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
67%
67% -- share of teams reducing production quality for Marketing teams reporting improved social media ROI in 2026 (Bravery Technology survey) (2026)
67% of marketing teams reporting improved social media ROI in 2026 stated they intentionally reduced production quality.
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
67%
Unit
Percentage
Data Vintage
2026
Entity
Sample Size
214
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
60
Freshness
95
Source
Bravery Technology
Primary
Tier A
https://app.braverytechnology.com/es/blog/digital-marketing-trends-2026 ↗
Source Article
7 tendencias de marketing digital que realmente funcionan en 2026
Encuestamos a más de 200 equipos de marketing y analizamos qué es lo que realmente está marcando la diferencia este año. Esto es lo que encontramos — sin exageraciones, solo resultados.
Cada enero, internet se inunda de artículos sobre tendencias. La mayoría envejecen mal. Nosotros quisimos hacer al…
Original Research
Bravery Technology
· Original study ↗
Methodology
Survey of 214 marketing teams conducted over three months (published 2026); 67% of teams reporting a social media ROI improvement in 2026 said they had intentionally reduced production quality.
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Marketing teams reporting improved social media ROI in 2026 (Bravery Technology survey): 67% share of teams reducing production quality. Source: Bravery Technology (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/teams-reducing-production-quality-social-roi
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<blockquote cite="https://lighthousedata.io/data/teams-reducing-production-quality-social-roi" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>67%</strong> -- share of teams reducing production quality for Marketing teams reporting improved social media ROI in 2026 (Bravery Technology survey)<br><small>Source: Bravery Technology (2026) · <a href="https://lighthousedata.io/data/teams-reducing-production-quality-social-roi" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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