B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
108,200,000
108,200,000 -- hashtag views for #TBChallenge (Burberry) (2020-06)
The hashtag #TBChallenge on TikTok generated over 108.2 million views.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
108,200,000
Unit
Count
Data Vintage
2020-06
Entity
Geography
Global
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Digitaloft
Primary
Tier B
https://digitaloft.co.uk/the-tiktok-influence-index/ ↗
Source Article
The Most influential Brands on TikTok
With over 2 billion downloads and 800 million active users around the world, it’s safe to say that TikTok has taken off in a big way.
This means that the platform has the potential to be a powerful marketing tool for brands, especially those targeting the under 30 market, but only a handful have act…
Original Research
Digitaloft
· Original study ↗
Methodology
Campaign hashtag view count on TikTok
Methodology documented
Segmentation
IndustryRetail
RegionGlobal
Channelsocial
Cite this stat
Plain Text
#TBChallenge (Burberry): 108,200,000 hashtag views. Source: Digitaloft (2020-06). Via Lighthouse Intelligence -- https://lighthousedata.io/data/tbchallenge-hashtag-views
HTML Embed
<blockquote cite="https://lighthousedata.io/data/tbchallenge-hashtag-views" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>108,200,000</strong> -- hashtag views for #TBChallenge (Burberry)<br><small>Source: Digitaloft (2020-06) · <a href="https://lighthousedata.io/data/tbchallenge-hashtag-views" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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