B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Current

50%

50% -- average return on ad spend increase for advertisers using Realize by Taboola (2026)

Name: Average Return On Ad Spend Increase Statistics
Creator: Lighthouse Intelligence
Published: 2026-08-07

2026 · Taboola

Advertisers winning with Realize achieved a +50% increase in ROAS.

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Attribution: Taboola View source

Lighthouse Research Team

Last verified: 2026-08-07 · How we verify data →

Source verified Evidence graded

Value

50%

Unit

Percentage

Data Vintage

2026

Entity

advertisers using Realize by Taboola

Geography

EMEA

Evidence Quality

Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

69/100 confidence

Score breakdown

Extraction

Source Trust

Citation Chain

Independence

Methodology

Freshness

Sources (3)

Taboola Primary Tier C

https://blog.taboola.com/eu-countries-care-brexit/eu-uk-flag/ ↗

Confidence: 55/100 Vintage: 2026 Channel: Common Crawl

Source Article

Home

Performance Beyond Search and Social Grow your business through performance advertising technology that delivers measurable outcomes. Outcomes at Scale Beyond Search and Social Realize What’s YoursDiverse inventory, all placement types, scale that moves the needle Specialized Performance AI Driving …

Also cited by

triplewhale.com https://www.triplewhale.com/

2026-08-18

ppc.land https://ppc.land/

2026-08-18

Original Research

Taboola · Original study ↗

Segmentation

IndustryMedia RegionEMEA Channelpaid_ads

Cite this stat

Plain Text

advertisers using Realize by Taboola: 50% average return on ad spend increase. Source: Taboola (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/taboola-average-roas-increase

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<blockquote cite="https://lighthousedata.io/data/taboola-average-roas-increase" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>50%</strong> -- average return on ad spend increase for advertisers using Realize by Taboola<br><small>Source: Taboola (2026) · <a href="https://lighthousedata.io/data/taboola-average-roas-increase" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>

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