B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
20%
20% -- spending difference vs desktop users for tablet users (online shoppers) (2026)
Tablet users spend 20% more than those using desktops or laptops according to a Digital Marketing Insights study conducted by Adobe Systems.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
20%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Adobe Systems
Primary
Tier B
http://www.theemailguide.com/email-marketing/is-your-email-campaign-optimized-for-tablet-users-by-ja… ↗
Source Article
Is Your Email Campaign Optimized for Tablet Users? by James Trumbly @econnectemail
Original Research
Adobe Systems
· Original study ↗
Methodology
Cited from a Digital Marketing Insights study conducted by Adobe Systems; study date not stated in article.
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
tablet users (online shoppers): 20% spending difference vs desktop users. Source: Adobe Systems (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/tablet-users-spend-20-percent-more-than-desktop
HTML Embed
<blockquote cite="https://lighthousedata.io/data/tablet-users-spend-20-percent-more-than-desktop" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>20%</strong> -- spending difference vs desktop users for tablet users (online shoppers)<br><small>Source: Adobe Systems (2026) · <a href="https://lighthousedata.io/data/tablet-users-spend-20-percent-more-than-desktop" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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