B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
45.9%
45.9% -- tablet owner high income share for US tablet owners (2011-08)
In August 2011, 45.9% of U.S. tablet owners belonged to households earning $100K and more.
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
45.9%
Unit
Percentage
Data Vintage
2011-08
Entity
Geography
US
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
comScore
Primary
Tier A
http://valdostaceo.com/news/2011/10/smartphones-and-tablets-drive-nearly-7-percent-total-us-digital-… ↗
Source Article
Smartphones and Tablets Drive Nearly 7 Percent of Total U.S. Digital Traffic
Original Research
comScore
· Original study ↗
Methodology
comScore demographic data
Methodology documented
Segmentation
Industryecommerce
RegionUS
RoleAll marketers
Cite this stat
Plain Text
US tablet owners: 45.9% tablet owner high income share. Source: comScore (2011-08). Via Lighthouse Intelligence -- https://lighthousedata.io/data/tablet-owners-100k-household-share-2011
HTML Embed
<blockquote cite="https://lighthousedata.io/data/tablet-owners-100k-household-share-2011" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>45.9%</strong> -- tablet owner high income share for US tablet owners<br><small>Source: comScore (2011-08) · <a href="https://lighthousedata.io/data/tablet-owners-100k-household-share-2011" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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