B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
74%
74% -- share of shippers willing to switch 3pl based on ai capabilities for shippers (2025)
74% of shippers would switch 3PL providers based on AI capabilities according to NTT DATA's 2025 study.
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Lighthouse Research Team
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Source verified
Evidence graded
Value
74%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
NTT DATA
Primary
Tier C
https://3plwow.com/3plwow-third-party-order-fulfillment-vs-in-house-order-fulfillment/ ↗
Source Article
3PLWOW Third Party Order Fulfillment vs In-House Order Fulfillment
Request an Order fulfilment Quote
Order fulfillment looks straightforward when order volumes are modest, the product range is manageable, and the business ships from one location. Pack the item, print the label, hand it to the courier. Yet that simple picture changes quickly once sales grow, channel…
Original Research
NTT DATA
· Original study ↗
Methodology
NTT DATA 2025 third-party logistics study, as cited by 3PLWOW
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
shippers: 74% share of shippers willing to switch 3pl based on ai capabilities. Source: NTT DATA (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/switch-3pl-ai-capabilities-2025
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<blockquote cite="https://lighthousedata.io/data/switch-3pl-ai-capabilities-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>74%</strong> -- share of shippers willing to switch 3pl based on ai capabilities for shippers<br><small>Source: NTT DATA (2025) · <a href="https://lighthousedata.io/data/switch-3pl-ai-capabilities-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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