B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
40%
40% -- follower growth rate for Swiggy Instagram (2019)
Swiggy's Instagram handle experienced a 40% follower growth overnight following its 2019 Voice of Hunger campaign.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
40%
Unit
Percentage
Data Vintage
2019
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Swiggy
Primary
Tier C
https://www.writtenlyhub.com/blog/how-to-build-a-social-media-strategy/ ↗
Source Article
How to Build a Social Media Strategy: Complete 2026 Guide
Original Research
Swiggy
· Original study ↗
Methodology
Overnight follower growth from Voice of Hunger campaign
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Swiggy Instagram: 40% follower growth rate. Source: Swiggy (2019). Via Lighthouse Intelligence -- https://lighthousedata.io/data/swiggy-instagram-follower-growth-2019
HTML Embed
<blockquote cite="https://lighthousedata.io/data/swiggy-instagram-follower-growth-2019" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>40%</strong> -- follower growth rate for Swiggy Instagram<br><small>Source: Swiggy (2019) · <a href="https://lighthousedata.io/data/swiggy-instagram-follower-growth-2019" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Related Statistics
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.