B
Evidence Grade B
Graded
under review
Safe to Cite
Current
83%
83% -- share of students using social media for decision making for prospective university students (2026)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
83%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
keystoneacademic.com
Primary
Tier C
https://www.keystoneacademic.com/news/7-ways-to-harness-social-media-for-success ↗
Source Article
7 ways to harness social media for recruitment success
Original Research
keystoneacademic.com
· Original study ↗
Methodology
Unspecified research cited by Keystone Academic; no methodology stated
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
prospective university students: 83% share of students using social media for decision making. Source: keystoneacademic.com (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/students-social-media-decision-making-83
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<blockquote cite="https://lighthousedata.io/data/students-social-media-decision-making-83" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>83%</strong> -- share of students using social media for decision making for prospective university students<br><small>Source: keystoneacademic.com (2026) · <a href="https://lighthousedata.io/data/students-social-media-decision-making-83" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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