B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
5
5 -- brand rank for Starbucks (global brand) (2007-01)
Starbucks ranked #5 among top global brands in the Jan 2007 Brandchannel user poll.
- Based on a Brandchannel user poll
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
5
Unit
Rank
Data Vintage
2007-01
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Brandchannel
Primary
Tier C
http://donaldclarkplanb.blogspot.com/2007/02/what-were-top-5-global-brands-last-year.html ↗
Source Article
Donald Clark Plan B
Original Research
Brandchannel
· Original study ↗
Methodology
Brandchannel user poll (Jan 2007) ranking top global brands of 2006; cited via third-party blog post, not the original publication
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Starbucks (global brand): 5 brand rank. Source: Brandchannel (2007-01). Via Lighthouse Intelligence -- https://lighthousedata.io/data/starbucks-brand-rank-brandchannel-2006-poll
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<blockquote cite="https://lighthousedata.io/data/starbucks-brand-rank-brandchannel-2006-poll" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>5</strong> -- brand rank for Starbucks (global brand)<br><small>Source: Brandchannel (2007-01) · <a href="https://lighthousedata.io/data/starbucks-brand-rank-brandchannel-2006-poll" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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