B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
7
7 -- brand rank for Klarna (2020)
Klarna ranked 7th in Savanta's Top 100 Most Loved Financial Services Brands report.
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
7
Unit
Rank
Data Vintage
2020
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Savanta
Primary
Tier A
https://savanta.com/knowledge-centre/view/klarna-has-scored-a-place-in-the-uks-top-10-financial-serv… ↗
Source Article
Klarna has scored a place in the UK’s top 10 financial services brands – here’s why - Savanta
Klarna has made a big splash in the Financial Services industry, having grown strong brand affinity amongst the younger generations, and has emerged as a clear winner during the pandemic.
Klarna has expanded rapidly since it first launched in 2005 in Sweden
Swedish bank Klarna sits in 7th place in o…
Original Research
Savanta
· Original study ↗
Methodology
Savanta BrandVue Top 100 Most Loved Financial Services Brands report
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Klarna: 7 brand rank. Source: Savanta (2020). Via Lighthouse Intelligence -- https://lighthousedata.io/data/klarna-brand-rank-uk-fs-2020
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<blockquote cite="https://lighthousedata.io/data/klarna-brand-rank-uk-fs-2020" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>7</strong> -- brand rank for Klarna<br><small>Source: Savanta (2020) · <a href="https://lighthousedata.io/data/klarna-brand-rank-uk-fs-2020" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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