B Evidence Grade B Graded under review Safe to Cite Dated

5% -- revenue increase per star rating for hospitality and retail businesses (2020)

Name: Revenue Increase Per Star Rating Statistics
Creator: Lighthouse Intelligence
Published: 2026-09-28

2020 · addme.com

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Attribution: addme.com View source

Lighthouse Research Team

Last verified: 2026-09-28 · How we verify data →

Source verified Evidence graded

Value

Unit

Percentage

Data Vintage

2020

Entity

hospitality and retail businesses

Evidence Quality

Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

64/100 confidence

Single source - not yet corroborated

Score breakdown

Extraction

Source Trust

Citation Chain

Independence

Methodology

Freshness

Source

addme.com Primary Tier C

https://www.addme.com/addme-whitepaper-ultimate-guide-to-getting-more-google-reviews ↗

Confidence: 48/100 Vintage: 2020 Channel: Common Crawl

Source Article

The following is a guide to optimizing your business presence on Google My Business and growing your Google Reviews. We’ll cover the following topics: Table Of Contents - 1. Who is this Guide For? - 2. Why are Google Reviews important? - 3. Reviews Benchmarks - 4. Create a Feedback Focused Culture -…

Original Research

addme.com · Original study ↗

Methodology

Range 5-9%, midpoint used

Methodology documented

Segmentation

Industrymarketing

Cite this stat

Plain Text

hospitality and retail businesses: 5% revenue increase per star rating. Source: addme.com (2020). Via Lighthouse Intelligence -- https://lighthousedata.io/data/star-increase-revenue-lift

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<blockquote cite="https://lighthousedata.io/data/star-increase-revenue-lift" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>5%</strong> -- revenue increase per star rating for hospitality and retail businesses<br><small>Source: addme.com (2020) · <a href="https://lighthousedata.io/data/star-increase-revenue-lift" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>

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