B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Current

350,000,000

350,000,000 -- media audience reach for Tourism Ireland St Patrick's Day publicity programme (2026)

2026  · Tourism Ireland

Tourism Ireland's media coverage during St Patrick's Week is projected to reach an audience of around 350 million.

  • Estimated/projected reach across 2,500 pieces of international media coverage
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Attribution: Tourism Ireland View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
350,000,000
Unit
Count
Data Vintage
2026
Entity
Tourism Ireland St Patrick's Day publicity programme
Geography
EMEA
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Tourism Ireland Primary Tier A
https://travelbiz.ie/taoiseach-micheal-martin-launches-tourism-irelands-st-patricks-day-celebrations… ↗
Confidence: 57/100 Vintage: 2026 Channel: Deep Crawl
Source Article
Taoiseach Micheál Martin launches Tourism Ireland's St Patrick's Day Celebrations in Madrid - TravelBiz
Taoiseach Micheál Martin launches Tourism Ireland’s St Patrick’s Day Celebrations in Madrid Tourism Ireland rolls out St Patrick’s Week promotions around the world. Taoiseach Micheál Martin has joined Tourism Ireland to launch ‘Semana de Irlanda’ (Ireland Week) at the Gran Vía metro station in Madri…
Original Research
Tourism Ireland · Original study ↗

Company announcement of planned media reach

Methodology documented
IndustryTravel & Tourism RegionEMEA Channelmulti-channel
Plain Text
Tourism Ireland St Patrick's Day publicity programme: 350,000,000 media audience reach. Source: Tourism Ireland (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/st-patricks-media-reach-350m-2026
HTML Embed
<blockquote cite="https://lighthousedata.io/data/st-patricks-media-reach-350m-2026" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>350,000,000</strong> -- media audience reach for Tourism Ireland St Patrick's Day publicity programme<br><small>Source: Tourism Ireland (2026) · <a href="https://lighthousedata.io/data/st-patricks-media-reach-350m-2026" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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