B Evidence Grade B Graded under review Safe to Cite Current

40%

40% -- commercial email share for SparkPost (2026)

2026  · Bird

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Attribution: Bird View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
40%
Unit
Percentage
Data Vintage
2026
Entity
SparkPost
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence
Extraction
95
Source Trust
50
Citation Chain
90
Independence
30
Methodology
30
Freshness
93
Bird Primary Tier A
https://bird.com/en-it/blog/sparkpost-is-now-bird-email ↗
Confidence: 63/100 Vintage: 2026 Channel: Cc Extraction
Source Article
SparkPost is now Bird Email
Key Takeaways - SparkPost, the world's most trusted email delivery and analytics platform, is now fully rebranded as Bird Email, consolidating all omnichannel capabilities under a single Bird platform. - The integration strengthens Bird's mission to make business communication feel as natural as tal…
Also cited by
2026-08-16
2026-08-16
Original Research
Bird · Original study ↗
Industrymarketing Channelemail
Plain Text
SparkPost: 40% commercial email share. Source: Bird (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/sparkpost-commercial-email-share
HTML Embed
<blockquote cite="https://lighthousedata.io/data/sparkpost-commercial-email-share" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>40%</strong> -- commercial email share for SparkPost<br><small>Source: Bird (2026) · <a href="https://lighthousedata.io/data/sparkpost-commercial-email-share" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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