B
Evidence Grade B
Graded
under review
Safe to Cite
Dated
46.8%
46.8% -- spam email traffic percentage for email traffic (December 2023)
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
46.8%
Unit
Percentage
Data Vintage
December 2023
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
50
Citation Chain
60
Independence
30
Methodology
45
Freshness
83
Source
Statista
Primary
Tier A
https://blog.shift4shop.com/choose-best-email-marketing-service-small-business ↗
Source Article
How to Choose the Best Email Marketing Service for Your Small Business
You already know that email marketing is a powerful strategy for engaging your audience and boosting conversions. In fact, about 79% of millennials in the US stated they enjoy being contacted by brands through email.
Source: Statista
What you may not know is that the email marketing service you choo…
Original Research
Statista
· Original study ↗
Methodology
Percentage of spam messages in total email traffic
Methodology documented
Segmentation
Channelrss_feed
Cite this stat
Plain Text
email traffic: 46.8% spam email traffic percentage. Source: Statista (December 2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/spam-email-traffic-december-2023
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<blockquote cite="https://lighthousedata.io/data/spam-email-traffic-december-2023" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>46.8%</strong> -- spam email traffic percentage for email traffic<br><small>Source: Statista (December 2023) · <a href="https://lighthousedata.io/data/spam-email-traffic-december-2023" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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