B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Aging
2.7x
2.7x -- campaign roi for SOUND Cafe mobile advertising campaign (2024)
The SOUND Cafe mobile advertising campaign achieved an ROI of £2.70 for every £1 spent.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
2.7x
Unit
Ratio
Data Vintage
2024
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Hunterlodge Advertising
Primary
Tier A
https://www.hunterlodge.co.uk/case-studies/sound-cafe/ ↗
Source Article
SOUND Cafe, London - Footfall Campaign - Hunterlodge
The Start:
SOUND Cafe embarked on a campaign aimed at boosting footfall and enhancing brand visibility over the historically quiet months of January and February. With a strategic focus on mobile advertising, the campaign sought to capitalise on targeted audience profiling and messaging to drive sig…
Original Research
Hunterlodge Advertising
· Original study ↗
Methodology
Agency case study; control vs exposed group comparison using AdMaxim Pinpoint mobile ad delivery
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
SOUND Cafe mobile advertising campaign: 2.7x campaign roi. Source: Hunterlodge Advertising (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/sound-cafe-mobile-campaign-roi
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<blockquote cite="https://lighthousedata.io/data/sound-cafe-mobile-campaign-roi" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>2.7x</strong> -- campaign roi for SOUND Cafe mobile advertising campaign<br><small>Source: Hunterlodge Advertising (2024) · <a href="https://lighthousedata.io/data/sound-cafe-mobile-campaign-roi" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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