B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Current

15.1%

15.1% -- influence share for vendor shortlists for software review sites (2026)

2026  · n=18,000  · Forrester

15.1% of surveyed business buyers ranked software review sites as the single most influential source for vendor shortlists in Forrester's 2026 Buyers' Journey Survey.

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Attribution: Forrester View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
15.1%
Unit
Percentage
Data Vintage
2026
Entity
software review sites
Sample Size
18,000
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Forrester Primary Tier B
https://alhena.ai/blog/best-ai-visibility-tools-b2b/ ↗
Confidence: 53/100 Vintage: 2026 Channel: Common Crawl
Source Article
12 Best AI Visibility Tools for B2B Companies in 2026
Original Research
Forrester · Original study ↗

Forrester 2026 Buyers' Journey Survey analysis

Methodology documented
Industrymarketing
Plain Text
software review sites: 15.1% influence share for vendor shortlists. Source: Forrester (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/software-review-sites-shortlist-influence-2026
HTML Embed
<blockquote cite="https://lighthousedata.io/data/software-review-sites-shortlist-influence-2026" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>15.1%</strong> -- influence share for vendor shortlists for software review sites<br><small>Source: Forrester (2026) · <a href="https://lighthousedata.io/data/software-review-sites-shortlist-influence-2026" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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