B
Evidence Grade B
Safe to Cite
Aging
25
25 -- social media incremental reach for Top 25 digital properties in Mexico (2024-04)
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
25
Unit
Count
Data Vintage
2024-04
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
90
Citation Chain
90
Independence
30
Methodology
45
Freshness
95
Source
Comscore
Primary
Tier A
https://www.comscore.com/por/Insights/Blog/One-reach-digital-Audiencias-sociales-incrementales-en-Me… ↗
Source Article
One reach digital: Audiencias sociales incrementales en México
One reach digital: Audiencias sociales incrementales en México
Mes: Abril 2024
Social Incremental, la nueva integración de datos de redes sociales en la herramienta de Comscore, permite a los medios consolidar en una única plataforma el alcance total de sus medios digitales y redes sociales, sin dup…
Original Research
Comscore
· Original study ↗
Methodology
Incorporates data from social media into the 'Total Digital Population' metric for entities that have participated in social media mapping and authentication.
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Top 25 digital properties in Mexico: 25 social media incremental reach. Source: Comscore (2024-04). Via Lighthouse Intelligence -- https://lighthousedata.io/data/social_incremental_reach_mexico_april_2024
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<blockquote cite="https://lighthousedata.io/data/social_incremental_reach_mexico_april_2024" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>25</strong> -- social media incremental reach for Top 25 digital properties in Mexico<br><small>Source: Comscore (2024-04) · <a href="https://lighthousedata.io/data/social_incremental_reach_mexico_april_2024" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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