B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
71%
71% -- share likely to recommend after positive social experience for Consumers (2022)
71% of consumers who have had a positive experience with a brand on social media are likely to recommend the brand to friends and family.
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
71%
Unit
Percentage
Data Vintage
2022
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
b2bdigitalmarketers.com
Primary
Tier C
https://b2bdigitalmarketers.com/blog/b2b-content-marketing-statistics/ ↗
Source Article
158+ B2B Content Marketing Statistics to Drive More Leads in 2022
Original Research
b2bdigitalmarketers.com
· Original study ↗
Methodology
Secondary compilation, original source not named
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Consumers: 71% share likely to recommend after positive social experience. Source: b2bdigitalmarketers.com (2022). Via Lighthouse Intelligence -- https://lighthousedata.io/data/social-recommendation-after-positive-experience
HTML Embed
<blockquote cite="https://lighthousedata.io/data/social-recommendation-after-positive-experience" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>71%</strong> -- share likely to recommend after positive social experience for Consumers<br><small>Source: b2bdigitalmarketers.com (2022) · <a href="https://lighthousedata.io/data/social-recommendation-after-positive-experience" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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