B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
53%
53% -- share of realtors with social media as top lead source for Realtors (2026)
Social media is the number one source for leads for 53% of Realtors.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
53%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Wifitalents.com
Primary
Tier C
https://listingbooster.ai/blog/software-to-get-more-listings ↗
Source Article
Using Software to Get More Listings in a Competitive Market
Using Software to Get More Listings in a Competitive Market
ListingBooster TeamMarch 4, 202616 min read
Let's be honest: the old playbook for getting real estate listings is collecting dust. Thinking that you need software to get more listings isn't just a modern trend—it's a critical survival tacti…
Original Research
Wifitalents.com
· Original study ↗
Methodology
Cited from Wifitalents.com real estate sales statistics; methodology not stated
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Realtors: 53% share of realtors with social media as top lead source. Source: Wifitalents.com (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/social-media-top-lead-source-realtors
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<blockquote cite="https://lighthousedata.io/data/social-media-top-lead-source-realtors" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>53%</strong> -- share of realtors with social media as top lead source for Realtors<br><small>Source: Wifitalents.com (2026) · <a href="https://lighthousedata.io/data/social-media-top-lead-source-realtors" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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