B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

87%

87% -- share of ecommerce shoppers saying social media helps decisions for e-commerce shoppers (2022)

2022  · marketingcareerinsights.com

Over 87% of e-commerce shoppers believe that social media helps them make shopping decisions.

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Attribution: marketingcareerinsights.com View source
Lighthouse Research Team
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Source verified Evidence graded
Value
87%
Unit
Percentage
Data Vintage
2022
Entity
e-commerce shoppers
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
marketingcareerinsights.com Primary Tier C
https://marketingcareerinsights.com/10-cutting-edge-mobile-advertising-trends/ ↗
Confidence: 48/100 Vintage: 2022 Channel: Deep Crawl
Source Article
10 Cutting-Edge Mobile Advertising Trends - Marketing Career Insights
- Voice Search Optimization - Augmented Reality Shopping - Personalization Techniques - Video Content Remains a Big Deal - 5G Optimization - Chatbots - Closing Thoughts - - What are the key mobile advertising trends to watch out for? How can businesses benefit from location-based marketing in mobile…
Original Research
marketingcareerinsights.com · Original study ↗

Cited without named source

Methodology documented
Industrymarketing
Plain Text
e-commerce shoppers: 87% share of ecommerce shoppers saying social media helps decisions. Source: marketingcareerinsights.com (2022). Via Lighthouse Intelligence -- https://lighthousedata.io/data/social-media-shopping-decisions
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<blockquote cite="https://lighthousedata.io/data/social-media-shopping-decisions" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>87%</strong> -- share of ecommerce shoppers saying social media helps decisions for e-commerce shoppers<br><small>Source: marketingcareerinsights.com (2022) · <a href="https://lighthousedata.io/data/social-media-shopping-decisions" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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