B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
28%
28% -- social media marketing roi for social media marketing (fitness industry comparison) (2025)
Social media provides a 28% return (ROI) compared to email marketing for health and fitness businesses.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
28%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
wellnesscreatives.com
Primary
Tier C
https://www.wellnesscreatives.com/email-marketing-services/ ↗
Source Article
Email Marketing For Fitness & Wellness Businesses | Our Services
Let us take care of email marketing for your fitness or wellness business. We can handle everything from setup and automation sequences to newsletters and campaigns.
Email is one of the highest-performing marketing channels for health and fitness businesses…
That’s a return of 4200%, compared to jus…
Original Research
wellnesscreatives.com
· Original study ↗
Methodology
Cited by agency; original source not stated
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
social media marketing (fitness industry comparison): 28% social media marketing roi. Source: wellnesscreatives.com (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/social-media-roi-28
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<blockquote cite="https://lighthousedata.io/data/social-media-roi-28" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>28%</strong> -- social media marketing roi for social media marketing (fitness industry comparison)<br><small>Source: wellnesscreatives.com (2025) · <a href="https://lighthousedata.io/data/social-media-roi-28" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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