B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
72%
72% -- share of consumers using social media to research local businesses for local business consumers (2025)
72% of people use social media to research local businesses before making a decision.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
72%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
getpatient.net
Primary
Tier C
https://getpatient.net/social-media-ideas-for-physiotherapy-clinics/ ↗
Source Article
What to Post on Social Media: Ideas for Therapy Clinics - Get Patient
Staying active on social media is no longer optional for physiotherapy and wellness clinics—it’s essential for building trust, attracting new patients, and staying top-of-mind in your local community.
But one of the biggest challenges clinic owners face is: “What should we post?”
In this guide, you’…
Original Research
getpatient.net
· Original study ↗
Methodology
Cited statistic in a marketing blog post; original source not identified
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
local business consumers: 72% share of consumers using social media to research local businesses. Source: getpatient.net (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/social-media-local-business-research-72
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<blockquote cite="https://lighthousedata.io/data/social-media-local-business-research-72" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>72%</strong> -- share of consumers using social media to research local businesses for local business consumers<br><small>Source: getpatient.net (2025) · <a href="https://lighthousedata.io/data/social-media-local-business-research-72" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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