B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
75%
75% -- share of businesses reporting social media increased traffic for businesses (2023)
75% of businesses report that social media marketing has helped them increase traffic.
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
75%
Unit
Percentage
Data Vintage
2023
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
linchpinseo.com
Primary
Tier C
https://linchpinseo.com/blog/challenges-facing-digital-marketers/ ↗
Source Article
The Biggest Challenges Facing Digital Marketers
Table of Contents
2020 was a challenging and chaotic year for everyone. Business owners, in particular, were struck by the pandemic. As a result, many brick-and-mortar businesses shut down, either temporarily or permanently, due to lockdown restrictions. Countless others had to regroup and move thei…
Original Research
linchpinseo.com
· Original study ↗
Methodology
Unattributed statistic cited by Linchpin SEO
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
businesses: 75% share of businesses reporting social media increased traffic. Source: linchpinseo.com (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/social-media-increased-traffic
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<blockquote cite="https://lighthousedata.io/data/social-media-increased-traffic" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>75%</strong> -- share of businesses reporting social media increased traffic for businesses<br><small>Source: linchpinseo.com (2023) · <a href="https://lighthousedata.io/data/social-media-increased-traffic" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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