B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

36%

36% -- share of recruiters demanding social media content for US content marketing recruiters (2020)

2020  · n=5,514  · iamrafiqul.com

36% of recruiters / job descriptions analyzed demanded or favored social media content as a format.

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Attribution: iamrafiqul.com View source
Lighthouse Research Team
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Source verified Evidence graded
Value
36%
Unit
Percentage
Data Vintage
2020
Entity
US content marketing recruiters
Sample Size
5,514
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
iamrafiqul.com Primary Tier B
https://iamrafiqul.com/content-marketing-jobs-2020/ ↗
Confidence: 53/100 Vintage: 2020 Channel: Deep Crawl
Source Article
7 Key Findings After Analyzing 5514 Content Marketing Jobs – SK RAFIQUL ISLAM
The popularity of the search term ‘Content marketing jobs‘ has increased 2.98 times in 2020 compared to 2010. Now, this clearly indicates two things. - Marketers are more actively investing in content marketing. - Content marketing has opened up more job vacancies all over the world. So, to better u…
Original Research
iamrafiqul.com · Original study ↗

Job posting analysis from LinkedIn and Glassdoor

Methodology documented
Industrymarketing
Plain Text
US content marketing recruiters: 36% share of recruiters demanding social media content. Source: iamrafiqul.com (2020). Via Lighthouse Intelligence -- https://lighthousedata.io/data/social-media-content-format-demand
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<blockquote cite="https://lighthousedata.io/data/social-media-content-format-demand" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>36%</strong> -- share of recruiters demanding social media content for US content marketing recruiters<br><small>Source: iamrafiqul.com (2020) · <a href="https://lighthousedata.io/data/social-media-content-format-demand" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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