B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
42%
42% -- marketing goal achievement likelihood for businesses that regularly analyze their social media performance (2025)
Businesses that regularly analyze their social media performance are 42% more likely to achieve their marketing goals.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
42%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Social Media Examiner
Primary
Tier C
https://applaunchpartners.com/social-media-campaigns-your-comprehensive-guide/ ↗
Source Article
Social Media Campaigns: Your Tactical Guide
Original Research
Social Media Examiner
· Original study ↗
Methodology
Cited from a 2025 Social Media Examiner report; no methodology stated. Secondary citation.
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
businesses that regularly analyze their social media performance: 42% marketing goal achievement likelihood. Source: Social Media Examiner (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/social-media-analysis-marketing-goals-42pct
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<blockquote cite="https://lighthousedata.io/data/social-media-analysis-marketing-goals-42pct" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>42%</strong> -- marketing goal achievement likelihood for businesses that regularly analyze their social media performance<br><small>Source: Social Media Examiner (2025) · <a href="https://lighthousedata.io/data/social-media-analysis-marketing-goals-42pct" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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