B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
31%
31% -- share using social media for air quality info for US consumers (2023)
31% of Americans use social media platforms for air quality information.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
31%
Unit
Percentage
Data Vintage
2023
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Savanta
Primary
Tier A
https://savanta.com/knowledge-centre/view/clearing-the-air-how-americans-are-responding-to-air-quali… ↗
Source Article
Clearing the air: how Americans are responding to air quality shifts
74% of Americans are not at all aware of any government or community initiatives addressing air quality as lingering attention and anxiety persist across the nation.
Recent headlines have been dominated by the daunting implications of deteriorating air quality and rampant air pollution. The aftermat…
Original Research
Savanta
· Original study ↗
Methodology
Savanta consumer survey
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
US consumers: 31% share using social media for air quality info. Source: Savanta (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/social-media-air-quality-source
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<blockquote cite="https://lighthousedata.io/data/social-media-air-quality-source" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>31%</strong> -- share using social media for air quality info for US consumers<br><small>Source: Savanta (2023) · <a href="https://lighthousedata.io/data/social-media-air-quality-source" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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