B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
5,500,000,000
5,500,000,000 -- social media accounts for global social media accounts (2025)
Audiense Discover uses data from 5.5 billion social media accounts to fuel audience insights.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
5,500,000,000
Unit
Count
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Audiense
Primary
Tier B
https://www.affinio.com/post/is-it-worth-it-to-build-a-mobile-app-for-your-business ↗
Source Article
Four new Apps for Snowflake that make customer analysis easier in a privacy
Original Research
Audiense
· Original study ↗
Methodology
Claimed aggregate figure of social media accounts cited as fueling audience intelligence insight; collection method not stated.
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
global social media accounts: 5,500,000,000 social media accounts. Source: Audiense (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/social-media-accounts-audience-insight-2025
HTML Embed
<blockquote cite="https://lighthousedata.io/data/social-media-accounts-audience-insight-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>5,500,000,000</strong> -- social media accounts for global social media accounts<br><small>Source: Audiense (2025) · <a href="https://lighthousedata.io/data/social-media-accounts-audience-insight-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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