B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Aging

47%

47% -- social commerce purchase comfort for Social media users (2024)

2024  · digitalsuits.co

47% of social media users feel comfortable buying directly from social media apps.

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Attribution: digitalsuits.co View source
Lighthouse Research Team
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Source verified Evidence graded
Value
47%
Unit
Percentage
Data Vintage
2024
Entity
Social media users
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
digitalsuits.co Primary Tier C
https://digitalsuits.co/blog/how-to-increase-sales-on-shopify-top-15-strategies/ ↗
Confidence: 48/100 Vintage: 2024 Channel: Deep Crawl
Source Article
Learn how to increase online sales fast with our new guidelines!
Shopify regularly rolls out updates to power up your business. And new features come with numerous opportunities for merchants. However, innovation also intensifies the already tough competition. As of summer 2024, nearly five million live websites are powered by Shopify, with many among them being …
Original Research
digitalsuits.co · Original study ↗

Article adds that Facebook shopping is the most popular and trusted experience; original survey not named.

Methodology documented
Industrymarketing
Plain Text
Social media users: 47% social commerce purchase comfort. Source: digitalsuits.co (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/social-commerce-purchase-comfort
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<blockquote cite="https://lighthousedata.io/data/social-commerce-purchase-comfort" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>47%</strong> -- social commerce purchase comfort for Social media users<br><small>Source: digitalsuits.co (2024) · <a href="https://lighthousedata.io/data/social-commerce-purchase-comfort" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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