B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
14%
14% -- user growth rate for Snapchat (Q3 2016)
Snapchat's user growth was 14% in the quarter prior to the most recent quarter (Q3 2016).
Attribution:
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Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
14%
Unit
Percentage
Data Vintage
Q3 2016
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Reuters
Primary
Tier B
https://www.adexchanger.com/ad-exchange-news/tuesday-02212017/ ↗
Source Article
Snapchat's User Growth Slows; GIF Providers Struggle To Translate Usage Into Revenue | AdExchanger
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign-up here.
Shadow Of Facebook
Snapchat’s user growth was up just 3% last quarter, compared with 14% the quarter prior. If Snap can’t engage users through hardware (i.e., its Spectacles product), it had better come up with a software …
Original Research
Reuters
· Original study ↗
Methodology
Prior-quarter comparison figure reported by Reuters via AdExchanger.
Methodology documented
Trend Over Time
| Period | Value | Change |
|---|---|---|
| 2015 | 58% | |
| Q3 2016 (current) | 14% | -75.9% |
Segmentation
Industrymarketing
Cite this stat
Plain Text
Snapchat: 14% user growth rate. Source: Reuters (Q3 2016). Via Lighthouse Intelligence -- https://lighthousedata.io/data/snapchat-user-growth-prior-quarter
HTML Embed
<blockquote cite="https://lighthousedata.io/data/snapchat-user-growth-prior-quarter" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>14%</strong> -- user growth rate for Snapchat<br><small>Source: Reuters (Q3 2016) · <a href="https://lighthousedata.io/data/snapchat-user-growth-prior-quarter" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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