B
Evidence Grade B
Graded
under review
Safe to Cite
Current
$1
$1 -- revenue per message sent for SMS marketing (industry benchmark) (2026)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
$1
Unit
Currency Usd
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
andzen.co
Primary
Tier C
https://andzen.co/case-studies/lpd-sms-black-friday/ ↗
Source Article
LPD Make It Rain Using SMS Data Capture
Original Research
andzen.co
· Original study ↗
Methodology
Benchmark cited by agency; original methodology not stated
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
SMS marketing (industry benchmark): $1 revenue per message sent. Source: andzen.co (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/sms-revenue-per-message-benchmark-1-23
HTML Embed
<blockquote cite="https://lighthousedata.io/data/sms-revenue-per-message-benchmark-1-23" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>$1</strong> -- revenue per message sent for SMS marketing (industry benchmark)<br><small>Source: andzen.co (2026) · <a href="https://lighthousedata.io/data/sms-revenue-per-message-benchmark-1-23" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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