B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
81%
81% -- share saying existing marketing tools dont address pain points for solopreneurs and small businesses (2019)
81% of surveyed solopreneurs and small businesses felt that available marketing tools do not address their pain points.
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
81%
Unit
Percentage
Data Vintage
2019
Entity
Sample Size
600
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Lightricks
Primary
Tier A
https://digitalmedianet.com/lightricks-releases-boostapps-suite-to-empower-solopreneurs-and-small-bu… ↗
Source Article
Lightricks Releases BoostApps Suite to Empower Solopreneurs and Small Businesses to Achieve Superior Results from Social Media Marketing
Lightricks Releases BoostApps Suite to Empower Solopreneurs and Small Businesses to Achieve Superior Results from Social Media Marketing
JERUSALEM, Oct. 2, 2019 /PRNewswire/ — Lightricks, a leading developer of subscription-based content creation tools, announced today the release of BoostApps, a su…
Original Research
Lightricks
· Original study ↗
Methodology
Lightricks survey of nearly 600 solopreneurs and small businesses on social media marketing experiences
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
solopreneurs and small businesses: 81% share saying existing marketing tools dont address pain points. Source: Lightricks (2019). Via Lighthouse Intelligence -- https://lighthousedata.io/data/smb-tools-dont-address-pain-points-2019
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<blockquote cite="https://lighthousedata.io/data/smb-tools-dont-address-pain-points-2019" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>81%</strong> -- share saying existing marketing tools dont address pain points for solopreneurs and small businesses<br><small>Source: Lightricks (2019) · <a href="https://lighthousedata.io/data/smb-tools-dont-address-pain-points-2019" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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