B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
78%
78% -- smb partnerships roi tracking failure share for SMBs using partnerships (2026)
78% of SMBs using partnerships fail to track the ROI of those partnerships.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
78%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Local partnership analysis (cited source)
Primary
Tier C
https://transactional.net/lead-generation-for-local-businesses/ ↗
Source Article
Lead Generation For Local Businesses: Master Maps & AI
You can spend another month paying for boosted posts, broad ads, and “brand awareness” campaigns that make a dashboard look busy while your phone stays quiet. A lot of local business owners are stuck in exactly that cycle. Traffic goes up. Impressions go up. Likes show up. Booked jobs don’t.
That’s …
Original Research
Local partnership analysis (cited source)
· Original study ↗
Methodology
Cited from a local partnership analysis
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
SMBs using partnerships: 78% smb partnerships roi tracking failure share. Source: Local partnership analysis (cited source) (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/smb-partnerships-roi-tracking-fail-78
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<blockquote cite="https://lighthousedata.io/data/smb-partnerships-roi-tracking-fail-78" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>78%</strong> -- smb partnerships roi tracking failure share for SMBs using partnerships<br><small>Source: Local partnership analysis (cited source) (2026) · <a href="https://lighthousedata.io/data/smb-partnerships-roi-tracking-fail-78" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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