B
Evidence Grade B
Graded
under review
Safe to Cite
Current
84.8%
84.8% -- social media marketing generated exposure for small business owners (2 to 100 employees) (2026)
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
84.8%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Social Media Examiner
Primary
Tier B
http://shiftwebsolutions.com/services/social-media-marketing/ ↗
Source Article
Social Media Marketing
Original Research
Social Media Examiner
· Original study ↗
Methodology
Survey of marketers in Social Media Marketing Industry Report (Social Media Examiner)
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
small business owners (2 to 100 employees): 84.8% social media marketing generated exposure. Source: Social Media Examiner (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/small-business-social-exposure-84-8
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<blockquote cite="https://lighthousedata.io/data/small-business-social-exposure-84-8" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>84.8%</strong> -- social media marketing generated exposure for small business owners (2 to 100 employees)<br><small>Source: Social Media Examiner (2026) · <a href="https://lighthousedata.io/data/small-business-social-exposure-84-8" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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